#DiwaliDash - Defining Happiness during Diwali!
Photo via <a href="https://visualhunt.com/re/ad2c55">VisualHunt</a> We dash to stores to tick-off the final shopping list and bolt towards the various hoardings of " SALE ". Welcome to the #DiwaliDash ! That month in the year, were any type of shopping isn't just enough! Going berserk is a normal emotion. Ever wondered what defines success during Diwali? Is it purchasing 9/10 things in the various dirt cheap sales around? Does it also mean to be the Fastest Finger First on online sales, or is it about making the right choices under budgets? The idea of splurging during Diwali has become a tradition of sorts, and everyone comes up with an excuse - " It's Diwali, boss. " I ponder why? While I'm no one to comment on an individual's spending propensity, the last minute Diwali Dash is a marketer's boon and retailer's field day. The hordes of people standing in queues, waiting to pay for items in the troll...