Introspecting a Brand Interview (#BI)
Photo credit : <a href="https://www.flickr.com/photos/jessica_digiacomo/5363232281/">Hammonton Photography</a> via <a href="https://visualhunt.com/re/f2c252">VisualHunt.com</a> / <a href="http://creativecommons.org/licenses/by-nc/2.0/"> CC BY-NC</a> Did someone say brand ? Or speak about brand recall ? Say hello to the branded world , not the Brando World - an ode to actor extraordinaire Marlon Brando. Brands these days are all into us. They enjoy the liberty to get ever so close and nothing can seem to deter them. If you think not, just look at what retail brands are doing to incorporate Artificial Intelligence (AI) into the total shopping experience - online and offline . An individual in the next couple of years, can load data of his body type, color preferences and related parameters on a digital device, and find a shirt/dress that matches his/her requirements bit-to-bit....